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Home/Guides

Agency guides

How-toOctober 9, 202618 min

How many domains and inboxes you need for cold email in 2026

Size it from your meeting target, not a vendor's rule of thumb: the chain from meetings to contacts to sends to inboxes to sending domains.

ComparisonOctober 6, 202617 min

Hire an SDR or build an outbound system first?

Build the outbound system first, then put a person on it. Year-one costs for an SDR hire, a tool stack and a lead gen agency, side by side.

ExplainerOctober 2, 202618 min

Why your agency's offer doesn't convert on cold outreach

An agency offer fails on cold outreach when a stranger cannot price it, picture it or check it. How to tell an offer problem from copy, and how to fix it.

How-toSeptember 29, 202617 min

How to get agency clients without relying on referrals

Replace referrals with one outbound motion you control: define the buyer, make the offer cold-ready, build a list from signals, own every reply.

ExplainerSeptember 25, 202613 min

What is Ourix? What it builds, who it is for, how it is priced

Ourix builds done-for-you outbound systems inside founder-led B2B businesses: what the build includes, who it fits, what you own, and how it is priced.

ComparisonSeptember 22, 202615 min

The best CRM setup for a B2B agency in 2026

A CRM setup for a B2B agency is two pipelines, automatic entry, five automations and one dashboard. What Close, HubSpot, Pipedrive, Attio and GoHighLevel cost.

ExplainerSeptember 18, 202616 min

Why agency profit margins shrink as revenue grows

Agency profit margins shrink as revenue grows because costs scale with clients: a hire per client, rework by person, unbilled scope. The math and the fix.

ExplainerSeptember 15, 202618 min

What is an agency operating system (and do you need one)

An agency operating system is the documented identity, live data, intelligence and automation that runs an agency without the founder in every decision.

How-toSeptember 15, 202619 min

How to scale an agency without hiring more people

Scale an agency without hiring by fixing capacity before headcount: document delivery, automate non-billable hours, then add people. Capacity math included.

How-toSeptember 15, 202618 min

How to make your agency run without you

Make your agency run without you in this order: document the identity, centralize CRM, project management and finance, build the dashboard, then delegate.

How-toSeptember 15, 202619 min

How to build an AI outbound system for a B2B agency

Build an AI outbound system for your agency: five jobs, a tool shortlist for each, the 2026 deliverability rules, sizing math and what three stacks cost.

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